customer profile

This is an initial customer profile board that i have done for the ideas that we have come up with.

the customer profile that i have created is:
Age group:25-35
acorn group:A/B
occupation: Business woman (e.g a buyer)
relationship status: single/living with partner (no children)
location: affluent out of city area (cheshire)
interests: Fashion, healthy living, sports and running.

This is just an initial concept for our customer. We need to create and distribute questionnaires to get a more accurate customer profile and find out exactly what is wanted for the product we are creating from the market that it is aimed at.

Lydia